Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/ A Blog about Search and Online Fri, 05 Feb 2010 06:17:20 +0000 http://wordpress.org/?v=2.9.1 hourly 1 Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/comment-page-1/#comment-821 Carsten Cumbrowski Thu, 01 Mar 2007 13:15:10 +0000 http://www.yackyack.co.uk/2007/02/28/bait-and-switch-a-legitimate-traffic-building-tool/#comment-821 See, Similar questions have similar answers. Just as I said. ;) See, Similar questions have similar answers. Just as I said. ;)

]]> Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/comment-page-1/#comment-820 robwatts Thu, 01 Mar 2007 12:27:53 +0000 http://www.yackyack.co.uk/2007/02/28/bait-and-switch-a-legitimate-traffic-building-tool/#comment-820 Oh indeed absolutely! They do that, and they succeed too. Thing is they also have a lot of people running round telling tales to them too! I was always weary of that 8ft bully in the school playground , I was smart enough not to call him a big fat oaf to his face...there were far better ways of getting back at him. ;) Oh indeed absolutely! They do that, and they succeed too. Thing is they also have a lot of people running round telling tales to them too!

I was always weary of that 8ft bully in the school playground , I was smart enough not to call him a big fat oaf to his face…there were far better ways of getting back at him. ;)

]]> Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/comment-page-1/#comment-819 Carsten Cumbrowski Thu, 01 Mar 2007 12:21:15 +0000 http://www.yackyack.co.uk/2007/02/28/bait-and-switch-a-legitimate-traffic-building-tool/#comment-819 Cheers! Search Engines do cloaking themselves so do sites like Washington Journal, The New York Times, SQL Magazine and tons of other paid content sites. Search Engines like to scare webmasters like little kids: "If you don't clean your shoes, Nicolaus will not bring any chocolate and candy". I don't know if you know that holiday. It's December 6th and you are supposed to clean your shoes the night before and put them outside your room to find it filled with candy and chocolate the next morning on Nicolaus Day. Well, what is clean? And who's shoes need to be filled? ;) Similar questions have similar answers hehe. I learned that one as a kid already ;) Cheers!

Search Engines do cloaking themselves so do sites like Washington Journal, The New York Times, SQL Magazine and tons of other paid content sites.

Search Engines like to scare webmasters like little kids:

“If you don’t clean your shoes, Nicolaus will not bring any chocolate and candy”.

I don’t know if you know that holiday. It’s December 6th and you are supposed to clean your shoes the night before and put them outside your room to find it filled with candy and chocolate the next morning on Nicolaus Day.

Well, what is clean? And who’s shoes need to be filled? ;)
Similar questions have similar answers hehe. I learned that one as a kid already ;)

]]> Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/comment-page-1/#comment-817 robwatts Thu, 01 Mar 2007 11:34:35 +0000 http://www.yackyack.co.uk/2007/02/28/bait-and-switch-a-legitimate-traffic-building-tool/#comment-817 Hi Carsten, thanks for stopping by. I hear you on the user front, but as we know the search engines like to let it be known that they too have a say in things like this.Hence their public pronouncements on cloaking and all that comes with it. There is a certain irony in it being perfectly ok to do what has been described, provided that the original intent was unknown. The moment you say Im-gonna-do-this-to-game-the-system you leave yourself open to all sorts. Keeping Shtoomwould be the order of the day! :D Hi Carsten, thanks for stopping by.

I hear you on the user front, but as we know the search engines like to let it be known that they too have a say in things like this.Hence their public pronouncements on cloaking and all that comes with it.

There is a certain irony in it being perfectly ok to do what has been described, provided that the original intent was unknown. The moment you say Im-gonna-do-this-to-game-the-system you leave yourself open to all sorts.

Keeping Shtoomwould be the order of the day! :D

]]> Bait and switch a legitimate traffic building tool? http://www.yackyack.co.uk/marketing/bait-and-switch-a-legitimate-traffic-building-tool/comment-page-1/#comment-815 Carsten Cumbrowski Thu, 01 Mar 2007 11:17:36 +0000 http://www.yackyack.co.uk/2007/02/28/bait-and-switch-a-legitimate-traffic-building-tool/#comment-815 Bait and switch is a classic SEO tactic which is technically black hat if done on purpose, but you can argue about it being ethical or not. IMO is it okay, as long as the user is not deceived and purposely confused. If the user looks for corn and you provide something about corn fine, if he looks for p0rn and you provide him that, fine too, but if he looks for corn and you provide p0rn, then its unethical :) Bait and switch is a classic SEO tactic which is technically black hat if done on purpose, but you can argue about it being ethical or not. IMO is it okay, as long as the user is not deceived and purposely confused.

If the user looks for corn and you provide something about corn fine, if he looks for p0rn and you provide him that, fine too, but if he looks for corn and you provide p0rn, then its unethical :)

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