yahoo

Unfairness inherent in authorities – just another flaw in an algo

Posted by robwatts on September 11, 2007 at 9:59 am

Before I say too much else I just wanted to say that generally in most cases I think it unnecessary to be too specific when highlighting the failings and flaws of others. It’s too easy to point fingers and say, oh look at how crap so and so is, or look at [...]

Yahoo’s confesses its algo is poor and needs a little help

Posted by robwatts on May 3, 2007 at 7:03 pm

Yahoo! annouced a new tag today, supposedly aimed at helping webmasters to section off aspects of their pages so that spiders don’t index content that is superfluous to the meat and gravy of the page. The ‘what a great way to flag seo’d pages’ factor aside, lets look at what they are saying with regard [...]

Ask.com CEO less than enthusiastic for Y!’s pay for inclusion model

Posted by robwatts on March 8, 2007 at 10:56 am

Ross Dunn over at Stepforth Seo wrote an interesting piece discussing Y!’s revamped search marketing progam.
The idea once was, and um…still is by all accounts is that you pay to be included via extra spidering of your urls and based upon your ‘natural’ ranking, you then rank in the SERP’s.
Hmmn I find myself wondering. [...]

NOYDIR wordpress plugin

Posted by robwatts on March 1, 2007 at 12:59 pm

Inspired by Joost de vaalk’s noodp plugin for wordpress and the recent Y! announcement, I decided to provide a NOYDIR plugin.
You can download it here. Unzip it, put it in your plugins folder, and activate it. It then adds the following line to the section of your theme:
<META NAME=”ROBOTS” CONTENT=”NOYDIR”>
For those who are wondering what [...]