Search marketing

Promote my website online in 2008

Posted by robwatts on January 4, 2008 at 12:27 pm

No, not *this* website silly, the websites of people who land on this page, you know, those people who sit on Google or !Y looking for ways of promoting their sites confused by the overwhelming amount of stuff out there all shouting, Read me! Read Me! Like some Alice in Wonderland Bottle of Drink Me.
Promote [...]

Unfairness inherent in authorities – just another flaw in an algo

Posted by robwatts on September 11, 2007 at 9:59 am

Before I say too much else I just wanted to say that generally in most cases I think it unnecessary to be too specific when highlighting the failings and flaws of others. It’s too easy to point fingers and say, oh look at how crap so and so is, or look at [...]

The perfect algorithm – how would yours work?

Posted by robwatts on May 21, 2007 at 4:28 pm

Search engine ranking algorithms are a mysterious thing. Very few people on earth have access to their exact blueprint, for those of us who think we have cracked it, it all seems relatively simple. Put enough of the right things in place in the right combination and presto you are in, right, simple huh? In [...]

Ask.com CEO less than enthusiastic for Y!’s pay for inclusion model

Posted by robwatts on March 8, 2007 at 10:56 am

Ross Dunn over at Stepforth Seo wrote an interesting piece discussing Y!’s revamped search marketing progam.
The idea once was, and um…still is by all accounts is that you pay to be included via extra spidering of your urls and based upon your ‘natural’ ranking, you then rank in the SERP’s.
Hmmn I find myself wondering. [...]