Search marketing

Promote my website online in 2008

No, not *this* website silly, the websites of people who land on this page, you know, those people who sit on Google or !Y looking for ways of promoting their sites confused by the overwhelming amount of stuff out there all shouting, Read me! Read Me! Like some Alice in…

Unfairness inherent in authorities – just another flaw in an algo

Before I say too much else I just wanted to say that generally in most cases I think it unnecessary to be too specific when highlighting the failings and flaws of others. It’s too easy to point fingers and say, oh look at how crap so and so is, or…

The perfect algorithm – how would yours work?

Search engine ranking algorithms are a mysterious thing. Very few people on earth have access to their exact blueprint, for those of us who think we have cracked it, it all seems relatively simple. Put enough of the right things in place in the right combination and presto you are…

Ask.com CEO less than enthusiastic for Y!’s pay for inclusion model

Ross Dunn over at Stepforth Seo wrote an interesting piece discussing Y!’s revamped search marketing progam. The idea once was, and um…still is by all accounts is that you pay to be included via extra spidering of your urls and based upon your ‘natural’ ranking, you then rank in the…

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