Buying and Selling Links to Rank on Google in 2013

Everyone buys and sells links So, if buying links that pass Page Rank is against Google’s terms of service and to do so means a potential ding to your rankings what should you do? Not buy links? But wait, what IS buying links exactly? Where is the line drawn? Are…

Slapped with a bouquet of barbed links

Spam spam spam! I was going to say something about Interflora but It’s pretty much been said by virtually the whole SEO world now so I won’t but I will talk about various issues arising as there’s always value in pulling that apart. In terms of penalties, of the 10’s of…

The Magic Box of Glut – Wizards, Sampmerians, Elves and Pink Marshamallow Castles

The Magic Box of Gluttony in the Land of Glut A world without search Once upon a time there was a magical world called Glut – Everything happened in the world of Glut, the people within it did all manner of things. They built pink castles from weather resistant marshmallows…

PPC Conversions and Local Business Search Marketing

Niche products, volume, PPC, landing pages and matters arising I was talking with someone the other day about the challenges faced with getting new business for what was a very niche product. The product is the type that has limited demand, is very niche but adds huge value to the…

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