I’m an SEO expert, no really I am, trust me, you have my word

I’m watching Ugly Betty, but only half heartedly, just can’t get into it, so i start flicking through the wordpress tag link in the control panel of this install. I came across this site entitled “Do You Want to Double your PR for the Next Update“.
Anyhow,I almost felt moved to comment and say, well no actually mate, that’s a lot of old tosh, but upon reflection thought nah, what’s the point he’ll either get miffed at my audacious brass neck daring to question his ‘expertise’ and the like, and either delete what I say, or just try and argue black is blue.

He says a few things about so called ‘Dangerous Mistakes’ and the ‘Killing of Pagerank’ and well, you’ve probably read similar stuff in a form somewhere or other. His central claim is that a PR5 site had 15 Errors and a PR3 had 83, ergo the greater number of errors is the cause of the lower PR. Did you get that nugget? If you have low pagerank, its because you have html errors and need to validate your code.
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.PR5 Site Had 15 Errors and PR3 Site Had 84 Errors

..Don’t You Think You Killed Your Pagerank. Html Causes Trouble With the Google Bot.Hence They Cannot Read Your Html Completely and They Abandon Your Site HalfWay.Giving You Only Half of the Pagerank…

Yup, there ya go.

This Googlebot, you know – the one that is part of that big old do no evil organisation apparently has issues with bad html and does things like half pagerank when it encounters it.

Well Mr ProBuzz, sorry but that is not true. Might be at some point in the future, but today, simply not true. You are misinforming your readers and should add a big portion of IMHO at the bottom of stuff like that.

Ok, I’m being a teeny bit ugly perhaps. Maybe its this show Ugly Betty, everyone is kinda mean to her too, but come on please; where do people get these ideas from?

The reason I’m a little gnarled (just a small bit) is that there are people who are reading his stuff and thanking him for his valuable info. People who obviously know no better, people who are taken in by a few words that seem to be ok yet when put under any spotlight of observation and scrutiny suddenly fall to pieces.

Its not a huge leap away from my pet peeve of those people who say, ‘give us just 100 dollars a month and we will submit your site to 20 million search engines’. Cos what happens subsequently, is that after they’ve spammed businesses with a zillion and one emails, is this.The companies who have been spammed/suckered/taken in/mugged off, subsequently view all things SEO related as laden in snake oil. When they subsequently contact people like me, I’m left with this huge job of work explaining to them that it takes a hell of a lot more to succeed on line than a directory link in a few spammy FFA’s. Once bitten twice shy, one is left having to restore confidence to a person who is looking at you through squinted eyesand all because its too easy for some arse to rip joe bloggs off.

IMHO, of course :D

Anyways, I’m an SEO expert, no really I am, trust me, you have my word…

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